Chinese relations and the word foreigner part 2
So this is the sign that greets you when arriving at Pudong airport in Shanghai, China.
Awhile back I wrote about the Chinese use of the word "foreigner."
In my recent trip to Shanghai, my position was further reinforced by the experience I received at the airport.
To me, this is the most offensive greeting you can offer someone from far away visiting your country. It immediately sets up a distinciton between people, and this should be avoided at all times. There is no welcoming sentiment contained in the word "foreigner."
Other international aiports use other forms of graphics to direct newly arrived travelers to the proper customs line. South Korea for example uses the words, "Non-Korean Passports" as an indication to travelers who are not Korean passport holders. To me this is so much more appropriate, seeing how you are now in Korea and the need to differentiate those holding passports from other nations is neccessary to maintain security and order.
In the game of "experience" design, China has a long way to go in improving their congeneality towards those who want to enter their contry, and do business there, including making foreign investments.
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